Friday, April 23, 2010

Two Swahili Fashion week Designers represent Tanzania


Inaugural “Origin Africa Designer Showcase”

Collection Made from Local Fabrics Made in Tanzania

Inaugural “Origin Africa Designer Showcase” will be held on 28 April 2010 in Nairobi at the Laico Regency. It is hoped that this will promote opportunities for local talent and local manufacturers to work together to develop a strong African fashion industry.

It is aimed to raise awareness about Africa as a preferred sourcing destination and to give up and coming designers the chance to work alongside industry leaders in designing apparel with commercial appeal and African flair. Its also to provide an opportunity for designers to present their latest designs and talents as well as providing a platform to create new networks, to promote and profile to the world at large, African fashion; where Origin Africa celebrates innovation, resourcefulness and design, that is uniquely African.

The Designer Showcase shall bring along designers from Kenya, Uganda, Ethiopia and Tanzania at this industry event only. Tanzanian Designers showcasing the Ready to wear Collection are Jamilla Vera Swai and Robi Morro of Mapozi Designs.

Jamila’s Collection is named “Say and Color Zero” Inspired by her daughter of two first school homework “Say and Color Zero”. This became her constant routine for every evening. “Her favourite colors being red and black, I decided working with that by layering them by individual colors, with the print zero” said Jamilla.

Tanzania Cotton Board’s (TCB) Textile Sector Development Unit (TSDU) – through the
Organisers’ of the Swahili Fashion Week – has facilitated the participation of Robi Morro and Jamilla Vera Swai.

The work of the Textile Sector Development Unit has been made possible by support from the Gatsby Charitable Foundation and its associated Tanzania Gatsby Trust (TGT). Tanzania Cotton Board wants to ensure that more Tanzanian grown cotton is transformed into higher value added products in Tanzania

“If more Tanzania fashion designers showcase their designs regionally and internationally that this will have a positive impact upon Tanzania’s textile industry – especially that part of the industry that makes kanga and Kitenge cloths.” said Mark Bennett, Textile and Apparel & Trade Specialist for the Textile Sector Development Unit.

“We would hope that stylish Tanzania made clothes – made from kanga and Kitenge cloths become essential fashion items in the West” concluded Mr. Bennett.

Robi Morro of Mapozi Designs collection is named Garden of Style, which is inspired by the woman.” A woman is like a flower, she blossom well if taken good care of” said Robi. “The pieces are very feminine, flirty, sassy colourful and fun aimed at bringing out the woman's beauty with the use of bold colourful floral prints.” added Ms Morro




DAR ES SALAAM JUMAPILI
Huwezi ukaamini mji huu jinsi ulivyokimnya na mweupu siku hii ya leo,ndio unaowapa adhabu ya foleni wakaazi wake siku za kazi


WAUNGWANA HUU NDIO UBUNIFU

No comments:

Post a Comment